SCMreview 9 March 2015: vol. 1
no. 3
SCMreview today is about the effectiveness
of SCM – the important thing to be measured – from Fawcett et al. (2008)
article. They – the authors – have examined the effectiveness of SCM through quantitative
and qualitative analysis. Many aspects strongly affect to the effectiveness of
SCM. Fawcett et al. (2008) – based on their study – found several phenomenon
are powerfully related to such the effectiveness. The customer satisfaction is
predictably more important to be considered rather than the cost saving. Mostly
the managers diagnose to take into account the technology, information and
measurement systems; because they will be as barriers when they are not managed
well. A culture, trust, intention and willingness to collaborate; will be practically
people issues that must be handled and controlled well, exclusively in the effort
to enhance the effectiveness of SCM. Furthermore, the people also are the
bridge to collaborate all SCM elements and players effectively. That’s why, the
people – at least who are directly related with SCM activities – are required
to be managed totally.
The integration – again, as a realisation
of the collaboration – is the important thing to be considered, to touch the
highest level in effectiveness of SCM. The integration must be realised – not
only – strategically, operationally – but also – and technologically (Hult et
al. 2004). The issue of the integration should be more challenging when more
people and companies involve in the SCM pipe itself. As, the people – and companies
as well – can directly influence the culture and trust that have been prudently
developed. Without the culture and trust, the integration will rapidly demolish
the effectiveness. [dnu]
Reference
Fawcett SE, Magnan GM, McCarter MW. 2008. Benefits,
barriers, and bridges to effective supply chain management. Supply chain management: an international
journal (13) 1: 35 – 48.
Hult G, Thomas M, Ketchen DJ Jr, Slater SF. 2004.
Information processing, knowledge management, and strategic supply chain performance.
Academy and management journal (47)
2: 241 – 254.